IP, Lost Sales, and Why I LOVE Stealing!!
A common myth among creatives, corporations, and capitalists alike is that a product shared is a sale lost. As in, if you let someone borrow something, you have taken a potential sale away. This is a hot debate whether the product is physical or digital in nature. The logic is if one consumer shares their movie, CD, video game, book, etc. that directly equates to one lost sale. Therefore, every instance of a shared item of any kind is a sale that has been lost. This belief is infinitely more prevalent among digital media due to the ease of which digital products are shared. A contemporary example of this is Netflix attempting to crack down on account sharing. A hilarious and somewhat morbid historical example was during the golden age of file-sharing platforms like Limewire when music companies would track down any individual they could find and slap them with tens of thousands of dollars in lawsuits.